Practical Information
Everything you need to know before attending Oslo Business Forum 2022, either as a physical or digital attendee.
Location: Nova Spektrum (or online)
Date: 21 - 22. September, 2022
Where to find your tickets: You will receive the ticket(s) by email or/and SMS closer to the event. If you have any questions, please reach out to info@obforum.no
Good to know:
Covid-19 Safety Measures
We'll make sure you are safe at our event
Read moreTravel & Accommodation
Where to stay and how to get there
Read moreExpanding your network
Get the most out of the event
Read moreAfterwork and side events
Relax after a inspiring day!
Read moreExperiencing the VIP Area
Get the little extra
Read moreCovid-19 Safety Measures
We will ensure a responsible and safe event for everyone involved, adjusted to the current situation during the conference. This means following any possible current guidelines and restrictions to ensure the best possible experience for our attendees.
If you have any questions, please reach out to us at info@obforum.no
Travel & Accommodation
Where to stay during the conference?
We recommend booking a room at Thon Hotel Arena at discounted prices. The hotel is right next to Nova Spektrum.
Click here to book a Room at Thon Hotell Arena
Alternatively, you can book a room at the following hotels:
Scandic Lillestrøm
Thon Hotel Lillestrøm
Traveling:
We warmly recommend everyone to travel by public transportation to:
- generate smaller carbon emission
- avoid paying and worrying about parking
- reducing (and avoiding) overall traffic
The venue is easily accessible, especially by train, only 10 minutes from Oslo S and 10 minutes from Oslo Airport Gardermoen.
By Train:
Lillestrøm Station is located between Oslo City and Oslo Airport Gardermoen. We suggest you plan your route at vy.no from Oslo City or the Airport Express from Oslo Airport Gardermoen The venue is a 5 minute walk from ‘Lillestrøm station’. Our hosts will greet you outside the Train station and direct you to the venue.
By Flight:
Expanding your network
We want to facilitate the best possible networking at our event, with various areas you can do on-the-spot networking. Our event app is the Brella Networking app, which will provide both information about the event and help you network at the event through matchmaking with other attendees.
When attending Oslo Business Forum you can use the app to find other interesting attendees. Through Brella’s AI-powered matchmaking you will find high-quality matches and you can book meetings with other attendees in our Brella Networking Area on-site. And if you are attending online? Don’t worry you can still book online meetings with other online attendees in the Brella Platform!
Afterwork and side events
Don’t miss out on this opportunity to network and meet other C-level executives at our ‘Afterwork’.
After an inspiring day, our Afterwork opens in our Networking Area at 17:15-18:30 on Sept 21, in-between the final Main Stage session and the VIP Dinner. A perfect way to make new connections and reflect on all your learning together with others, along with drinks, music, and good vibes.
In other words, a great way to end the first day of Oslo Business Forum 2022!
Experiencing the VIP Area
As a VIP attendee, you can expect high-end catering, entertainment and top-tier networking opportunities.You will get access to two extra sessions to deepen your learnings, in addition to access to the exclusive VIP Dinner. VIP attendees will also have access to a designated VIP Area throughout both event days, with other top-tier attendees.
Agenda
Times are in GMT+2
Disclaimer: We reserve the right to make changes to the agenda.
VIP Sessions are for in-person VIP & Executive ticket holders only.
Main Stage
Networking Break
VIP
Doors open: 09:30 VIP Pass / 10:30 Conference Pass
VIP Session
10:00 - 11:00Main Stage | VIP Session with Gary Hamel
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VIP Session: Beyond the Pyramid, Building a League of Leaders
VIP Session: Beyond the Pyramid, Building a League of Leaders
Networking Break
11:00 - 12:00Networking Area
Session 1
12:00 - 13:30Main Stage
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Opening Show and Opening Remarks
Opening Show and Opening Remarks
Europe and the New World Order: A Case for Optimism
Europe and the New World Order: A Case for Optimism
The Battle for Rules in a Fragmented World
The Battle for Rules in a Fragmented World
Leading When the Rules Keep Changing
Leading When the Rules Keep Changing
Networking Break
13:30 - 14:30Networking Area
Session 2
14:30 - 16:15Main Stage
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The Human Culture: Performance, Candor and Respect
The Human Culture: Performance, Candor and Respect
Vitality: Building the Ultimate Advantage
Vitality: Building the Ultimate Advantage
Networking Program
16:15 - 21:30Afterwork & VIP Evening
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Afterwork
Afterwork
VIP Evening
VIP Evening
Doors open: 08:00 VIP Pass / 09:00 Conference Pass
VIP Session
08:30 - 09:15Main Stage | VIP Session with Steven Van Belleghem
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VIP Session: The Empathy Advantage: Human-Centric Growth in the Age of AI
VIP Session: The Empathy Advantage: Human-Centric Growth in the Age of AI
Networking Break
09:15 - 10:00Networking Area
Session 3
10:00 - 11:30Main Stage
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The Grit Factor: Why Human Character Still Wins
The Grit Factor: Why Human Character Still Wins
Burnout Is Not a Badge of Honor: Redefining Human Capacity
Burnout Is Not a Badge of Honor: Redefining Human Capacity
Networking Break
11:30 - 12:45Networking Area
Session 4
12:45 - 14:10Main Stage
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Innovation in a World of AI
Innovation in a World of AI
Customer Obsession as a Growth Strategy
Customer Obsession as a Growth Strategy
Launch of Oslo Business Forum 2027
Launch of Oslo Business Forum 2027
Networking Break
14:10 - 15:00Networking Area
Session 5
15:00 - 16:15Main Stage
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What Makes You Irreplaceable: The Human Work That Matters
What Makes You Irreplaceable: The Human Work That Matters
Brand, People, and Mindset: Lessons from the Modern CEO
Brand, People, and Mindset: Lessons from the Modern CEO
10:00 - 11:00
Main Stage | VIP Session with Gary Hamel
VIP Session: Beyond the Pyramid, Building a League of Leaders
Building the organizations of tomorrow demands bold imagination and the courage to dismantle what no longer serves us. In this landmark session, Gary Hamel (VIP) will show you how to:
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Move beyond rigid hierarchies to unleash every employee's creative potential.
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Shift from incremental improvement to radical reinvention at every level.
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Build institutional vitality by embedding entrepreneurship throughout your organization.
12:15 - 12:40
Main Stage
Europe and the New World Order: A Case for Optimism
Geopolitics has moved from the boardroom periphery to its very center - reshaping strategy, supply chains, and leadership in ways that demand a new kind of optimism. In this session, David Bach will show you how to:
- Translate political decisions into business consequences and prepare for structural, not temporary, shifts.
- Navigate the evolving balance of power between nations, regions, and markets with a clear framework for competitiveness.
- Lead with judgment and confidence in a fractured world where the rules of the game are changing fast.
12:40 - 13:05
Main Stage
The Battle for Rules in a Fragmented World
The global battle to regulate technology is reshaping markets and forcing every business leader to choose a side. In this session, Anu Bradford will show you how to:
- Understand the Brussels Effect and why EU standards are quietly becoming the default rules for global business.
- Navigate the rivalry between the US, China, and Europe as they race to govern AI and digital markets.
- Turn regulatory intelligence into strategic advantage by anticipating policy shifts before they disrupt your industry.
13:05 - 13:30
Main Stage
Leading When the Rules Keep Changing
True leadership is not about managing performance - it is about building organizations where shared values drive every decision, every culture, and every human connection. In this session, Jesper Brodin will show you how to:
- Lead through values and togetherness so purpose becomes a practical force, not just a statement on the wall.
- Build cultures where people feel genuinely seen, trusted, and empowered to bring their full potential to work.
- Navigate complexity and change by anchoring your leadership in what remains constant - people, values, and trust.
14:35 - 15:10
Main Stage
The Human Culture: Performance, Candor and Respect
Culture is not built on perks or policies - it is built on radical honesty, trust, and the freedom to do your best work. In this provocative session, Patty McCord will show you how to:
- Replace bureaucratic HR rituals with a culture of candor and genuine respect.
- Build teams of accountable adults inspired by the legendary Netflix Culture Deck.
- Redesign your relationship with talent so high performance becomes the natural default.
15:10 - 16:15
Main Stage
Vitality: Building the Ultimate Advantage
In an era of relentless disruption, the most powerful competitive advantage is the vitality of your people and organization. In this landmark session, Gary Hamel will show you how to:
- Replace bureaucratic management with humanocracy - distributing power and rewarding contribution.
- Build organizations as resilient, inventive, and courageous as the people inside them.
- Redesign the DNA of management so your organization adapts as fast as the world around it.
08:30 - 09:20
Main Stage | VIP Session with Steven Van Belleghem
VIP Session: The Empathy Advantage: Human-Centric Growth in the Age of AI
- Leverage AI to create hyper-personalized experiences that transform satisfaction into deep loyalty.
- Build the empathy advantage by combining digital precision with a human touch.
- Future-proof your growth strategy by placing the customer at the center of every decision.
10:05 - 10:45
Main Stage
The Grit Factor: Why Human Character Still Wins
Success is not determined by talent or IQ - science proves it is built on grit, the passion and perseverance that separates the good from the great. In this session, Angela Duckworth will show you how to:
- Apply the psychology of grit to build teams that persist through setbacks toward long-term goals.
- Develop the five core components of grit at every level of your organization.
- Shape your environment to amplify human character as a strategic tool for success.
10:50 - 11:25
Main Stage
Burnout Is Not a Badge of Honor: Redefining Human Capacity
Burnout is not a badge of honor - it is a systemic failure that drains creativity and human potential from your organization. In this session, Rahaf Harfoush will show you how to:
- Identify the hidden cultural forces and digital behaviors that quietly erode creative capacity.
- Redesign workflows around humane productivity that restores sustainable performance.
- Lead with an anti-fragile mindset that transforms digital overload into organizational resilience.
12:45 - 13:20
Main Stage
Innovation in a World of AI
The AI revolution is already rewriting the rules of competition, and organizations that hesitate risk being left behind. In this session, Shawn Kanungo will show you how to:
- Use generative AI as a creative force that amplifies human ingenuity and drives breakthrough innovation.
- Turn disruption into competitive advantage through bold approaches most leaders are too cautious to attempt.
- Build an exponential organization where AI handles complexity while people focus on irreplaceable human work.
13:20 - 13:55
Main Stage
Customer Obsession as a Growth Strategy
In a world racing toward automation, customer obsession is the most powerful growth strategy no algorithm can replicate. In this session, Steven Van Belleghem will show you how to:
- Transform your organization into a truly customer-centric business through cultural change, not just strategy.
- Harness AI and human empathy together to turn satisfied customers into passionate lifelong advocates.
- Become a genuine partner in your customers' lives while creating measurable value for your business.
15:05 - 15:40
Main Stage
What Makes You Irreplaceable: The Human Work That Matters
In a world where AI can replicate almost anything, the most valuable work is the work that is unmistakably, irreplaceably human. In this session, Seth Godin will show you how to:
- Identify the creative and empathic work only humans can do and make it the core of your strategy.
- Build movements, not just customer bases, by creating meaning that technology alone cannot manufacture.
- Embrace originality and courage as your ultimate differentiators in a world where mediocrity is the default.
15:40 - 16:15
Main Stage
Brand, People, and Mindset: Lessons from the Modern CEO
Modern leadership demands authenticity, relentless curiosity, and the courage to build businesses as human as the people they serve. In this moderated conversation, Steven Bartlett will show you how to:
- Cultivate the modern CEO mindset - leading with vulnerability and driving culture from the inside out.
- Unlock the power of storytelling and purpose to attract exceptional talent and build fierce loyalty.
- Navigate the intersection of mental resilience and values-driven leadership to build a business that matters.
BI Lounge
Join us at the BI lounge - your meeting place for informal discussions on leadership topics in a research setting!
This is your chance to exchange ideas and discuss current topics with other leaders and participants moderated by BI Norwegian Business School's top academics.
FAQ
What is your cancellation policy?
Oslo Business Forum events have a 30-day cancellation policy from the date when the order is placed. However, cancellations will not be accepted if the order is made less than 30 days before the course begins. You may transfer the ticket free of charge to a friend or colleague.
What happens with the event if it can't take place due to Covid-19 or similar?
If we can't organize Oslo Business Forum 2022 due to Covid-19 or similar, your ticket will automatically be transferred to the event organized in September 2023.
Will the event be a hybrid event (in-person and online)?
Yes, the event will be a hybrid event, with both the possibility of purchasing a ticket to attend on-site and the possibility to access the online live stream.
Will the speakers attend in-person?
Yes, all speakers will be attending the event in person on-site at NOVA Spektrum.
Where can I watch the livestream?
All ticket holders have access to our livestream of Oslo Business Forum 2022, and can access via the link provided via email closer to the event. Need any assistance regarding accessing the livestream? Please contact us at info@obforum.no or use the chat function on this page.
Do I need a COVID-19 certificate in order to attend physically?
This will depend on the current situation and event requirements upon the time of Oslo Business Forum 2022.
Our goal is to ensure a responsible and safe event for everyone involved. This means following any current guidelines and restrictions to ensure the best possible experience for our participants.
We are in close discussions with both the authorities and the conference venue
NOVA Spektrum in order to facilitate an optimal participation at OBF 2022.
If you have any questions, please reach out to us at info@obforum.no.
What kind of Covid-19 safety measures are you taking at the venue?
The safety and health for visitors and employees is our top priority. In order to offer you the best possible conditions when you visit us, we will adapt our facilities and adopt new routines according to prevailing circumstances.
Measures we will be considering are:
- Distance requirements
- COVID pass requirements
- Encouraging people to stay at home when feeling ill
- Face masks
- Increased amount of hand sanitizer options
Can I watch the stream on my phone?
Yes, but for the best experience we strongly recommend watching the stream on a desktop device, using Google Chrome. This will provide a better event experience throughout the day.
Can I share stream access to my friends or colleagues?
The Online Ticket access if for you only. If you would like your whole company to have access to the livestream, you can purchase a “Livestream for all Employees'' license here
Where can I find my ticket?
The ticket will be sent to you by email and SMS closer to the conference (estimated 1-3 weeks before).
Luggage and coat check
Luggage and coats can be stored for free at the conference cloakroom, located in the entrance hall.
Wheelchair use
The conference is facilitated for wheelchair use. Please contact us if you have questions about this or wish for us to assist with anything.
Support and assistance
If you need any assistance we are happy to help with anything. You may contact the OBF staff through the on-site infodesk at the venue, or online through info@obforum.no or use the chat function on the live stream page.
I have a physical ticket, can I still access the live stream?
Yes, all ticket holders have access to our livestream of Oslo Business Forum 2022, and can be accessed via the link provided by email.